• Modernise brand materials, including the quarterly magazine, to reflect the organisation’s warmth and purpose.

• Revamp the website with a fresh, engaging design that better serves families, donors, and stakeholders.

• Enhance donation functionality to encourage contributions and improve user experience.

• Integrate essential systems such as Xero and Mailchimp for streamlined operations.

• Ensure clarity and consistency in language and branding.

The approach focused on creating a fun and youthful identity that better represents Cholmondeley’s mission. Key elements included:

• A user-friendly, visually appealing website design, incorporating:

  • Hand-drawn elements to add warmth and personality.

  • An updated colour palette for a fresh, inviting feel.

  • Consistent typography for improved readability and brand cohesion.

  • Curated imagery from Adobe Stock, ensuring high-quality, cost-effective visuals.

• Streamlined donation functionality, making it easier and more intuitive for supporters to contribute.

• Xero and Mailchimp integration, simplifying financial and marketing processes.

• Content restructuring, removing outdated pages and ensuring clear, consistent messaging.

• A refreshed, cohesive brand identity, strengthening Cholmondeley’s visual presence.

• A more engaging magazine design, better communicating the organisation’s work and impact.

• A modern, intuitive website, improving accessibility for families and supporters.

• A seamless donation process, making it easier for people to give.

• Operational efficiency, with integrated systems reducing admin time and improving workflows.