Remarkable Parties

Brand Identity & Visual Design
shopify website design

Project Overview
Remarkable Parties is a premium party decoration business based near the Remarkable Mountains in Queenstown, New Zealand. It caters to busy mums looking for stylish, hassle-free ways to create beautiful celebrations.

  • The brand needed a visual identity that:

    • Captured its essence of beauty, fun, style, and premium quality.

    • Resonated with busy mums seeking effortless party solutions.

    • Subtly reflected its philanthropic mission—supporting bowel cancer research in memory of a loved one.

  • I developed a brand identity that reflects the essence of Remarkable Parties: elegant yet playful, modern yet timeless. The design approach included:

    • Logo & Colour Palette: A refined yet fun aesthetic that communicates both sophistication and joy.

    • Typography & Visual Elements: A balance of clean, contemporary typography with playful accents to highlight the brand’s celebratory nature.

    • Brand Storytelling: At its heart, Remarkable Parties is about celebrating life’s extraordinary moments while making a meaningful impact. Every design choice—from vibrant, joyful visuals to warm, inviting messaging—reinforces this mission. The brand embodies the joy of bringing people together while supporting a cause close to its heart.

    The result is a playful yet sophisticated brand identity that sparks joy and captures the essence of celebration.

  • The new branding positioned Remarkable Parties as a trusted name in stylish, stress-free party planning while reinforcing its deeper purpose—celebrating life’s moments with meaning. 

"Remarkable Parties" text with festive confetti and streamers on a light background, featuring the phrase "Mark the occasion."
Monogram logo with the letters 'R' and 'P' in a circle, with stars and dots as accents.
Circular logo stickers with "RP" initials and stars on a light purple background.
Cardboard box with "Remarkable Parties" logo and confetti design on white background.
Promotional cards for Remarkable Parties featuring a purple and white design. One card offers a 10% discount code "THANKYOU10" for the next order. The brand logo and social media handle "@remarkableparties" are displayed.
Remarkable Parties website design
Two business cards on a neutral background. The top card is lavender, featuring contact details for a person named Christie Wilson, owner and party curator at Remarkable Parties, with contact information and social media icons. The bottom card is cre 
Christie @ Remarkable Parties

“You've been absolutely amazing, going above and beyond and it's been so helpful, I appreciate it more than you know.  It feels a bit lonely saying goodbye and forging on ahead without you!”